DeuSens at London Tech Week 2025: connecting with the tech future in the UK

London Tech Week 2025 has once again positioned itself as one of the world’s leading events in technological innovation. Over the course of a week, more than 45,000 industry professionals, investors, entrepreneurs, and corporate leaders gathered in London to discuss, share, and discover the technologies shaping the future.

Among the attendees was DeuSens, represented by our Commercial Director, Javier Alonso, and our Innovation Manager, Emili Blanque, who actively participated in talks, networking sessions, and activities with other key players in the sector. This participation is part of our broader international expansion strategy, aimed at strengthening our presence in key markets like the UK and generating synergies with companies and organizations aligned with our technological vision.

The UK: a strategic market for immersive technologies

Our decision to attend London Tech Week was no coincidence. The UK market is experiencing steady growth in the adoption of solutions based on extended reality, artificial intelligence, and digital interaction—fields where DeuSens has long delivered innovative projects with strong technological and experiential components.

Our main goal was to explore new collaboration and business opportunities, both with potential clients and strategic partners, while reinforcing our position as a leading studio in the creation of immersive experiences for the B2B sector.

Artificial Intillegence as the main protagonist of the event

One of the highlights of this edition was the undisputed prominence of artificial intelligence. The UK government announced a £1.5 billion investment to strengthen its AI infrastructure, along with an ambitious plan to train 7.5 million workers in digital skills by 2030. This move clearly reflects the country’s commitment to becoming a global hub for technological development.

A standout moment was the keynote by Nvidia CEO Jensen Huang, who emphasized the need to treat AI as critical infrastructure, urging governments to invest urgently. His message resonated in a context where AI is no longer emerging—it’s a transformative tool already delivering practical applications across industries like healthcare, education, retail, and especially experiential marketing.

DeuSens: tech solutions that connect with modern audiences

Attending the event allowed us to see first-hand how DeuSens’ offering—augmented and virtual reality experiences, Metaverse environments, AI-driven virtual assistants, and custom interactive developments—aligns perfectly with current trends and market needs in the UK.

The demand for tools that help capture attention, boost engagement, and create brand impact is growing, especially in sectors such as retail, events, corporate training, and museums. In all these fields, our solutions are already making a difference in other markets—and now we aim to bring that same value to new geographies.

Our assessment and what’s next

Our participation in London Tech Week 2025 gave us not only excellent visibility but also strategic contacts and fresh insights into the innovation trends shaping the years to come.

At DeuSens, we remain committed to internationalization as a path to growth, bringing our technological solutions to companies looking to innovate, stand out, and evolve. London Tech Week was a valuable step on that journey, reaffirming our belief that the future is built through collaboration and exploration.