CLIENT
CIEM Zaragoza is a business incubator promoted by the City Council of Zaragoza and managed by Grupo Init. It is one of the most innovative business incubators, being a pioneer in Spain in accelerating startups with an impact on the 17 Sustainable Development Goals of the UN.
GOAL ACHIEVED
Dynamize the celebration of the tenth anniversary of CIEM Zaragoza and allow participants to take home a special souvenir of the event.
Celebration of the tenth anniversary of CIEM Zaragoza
The illusion to be present at the event was twofold, first to continue to see the CIEM community grow, of which we will always feel part as it was for two years our home, and secondly to make available to attendees the Hiperexperiencia with our interactive photocall, FunMirror.
FunMirror, the interactive photocall to dynamize events
Our interactive photocall, FunMirror, was once again the soul of the party and the center of attention. So much so that few, if any, were those attending the event who missed the opportunity to stand in front of it and get their souvenir in the form of a commemorative photo. Both young and old, as families and entire groups of friends, posed in front of the FunMirror wearing their own virtual costumes.
In this particular case, the interactive photocall was designed to show up to 6 virtual costumes at a time, which through Augmented Reality and body recognition technologies were superimposed on each of the people posing in front of the FunMirror.
In this way, up to 6 people could take a picture together wearing the virtual costumes prepared for the occasion, among which could be found some such as a sumo wrestler, a biker, a Hawaiian, or a basketball player, for example.
